kivneetmedia

1- audience effects 2- advertising key convections  3 -I,daniel blake    4- NHS advert csp 

 1-advertising and marketing 2-gender representation in advertising  3-Omo advert  4-Galaxy advert

  1) What  key conventions  of TV advertising can you find in the Galaxy advert? They use CGI to recreate a scene with Audrey Hepburn.This is because  she was a Hollywood star in the 1950s and 1960s it brings nostalgia  2) What is the  key message  the Galaxy advert is communicating about its chocolate? The slogan for the advert will help you with this question. Galaxy uses its slogan "why have cotton when u can have silk" do represent that the chocolate is luxurious and that u can eat it any time and any where  3) Who is Audrey Hepburn and w hy did Galaxy select Audrey Hepburn for this advert? Audrey Hepburn was a huge Hollywood star in the 1950s and the 1960s.Galaxy selected Audrey hepburn for the advert because it brought out nostalgia as the setting evoked the the sense of timeless glamour    4) In your own words, what is intertextuality? Intertextuality is when one media text has connections to another media text  5) What Audre...

  1) What year was the advert produced? The advert was produced in 1955 2) How were women represented in most adverts in the 1950s? Add as much detail to this answer as you can as these are the social, cultural and historical contexts we will need to write about in the exam.    In most adverts in the 1950s woman are shown to only be housewives and that there only purpose was to clean cook and be mothers. 3) How does the heading message ('OMO makes whites bright') and the style of the text promote the product?  It is like in your face and it pops out so the viewers can see what the product is  4) Analyse the mise-en-scene in the advert (CLAMPS): how is costume, make-up and placement of the model used to suggest women's role in society? Using mise en scene i can tell by the woman's clothing she is dressed all modestly and covered up and is wearing makeup at home while she s cleaning  as shown in the advert this shows that woman were meant to look nice and dre...

  1) Find  three  adverts featuring women that are from the 1950s or 1960s.  Save the images to your Media folder as jpegs and then import them into your blog post.  Hint:  You may wish to look at car, perfume or cleaning products but can use any product you wish.                                                                                             2) Find  three  adverts featuring women that are from post-2000.  Save the images to your Media folder as jpegs and then import them into your blog post.  3) What stereotypes of women can you find in the 1950s and 1960s adverts? Give specific examples. One stereotype from the advert is that woman were meant to cook and clean and that they were meant to sta...

1) What  key conventions  of print adverts can you find and what are the  connotations  or deeper meanings of each convention?  For each convention, write about how it communicates meaning to the audience. See the Maltesers advert above for an example of how to do this. -The use of the skittles in the picture reminds us what the product is .The logo is bold on the packet in the centre so it also tells us what product it is .In the background is rainbow which is really eye catching and it reminds the viewers of skittles as a skittle packet has all the colours.The slogan is taste the rainbow which  also links to the background that skittles have all the colours and that a rainbow also symbolises happiness so that also tells us that if u buy the product it will make u fell happy. 2) What is the USP (unique selling point) for Skittles and how do you know? Does the advert use any of persuasive techniques listed above? The use of the colourful and that it does no...